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Design Works Studio
Aereos is a family of five award-winning companies with over 100 years of combined service, dedicated to providing quality aircraft parts and MRO services in the aviation industry. Aereos family includes Atlas Aerospace, Airline Component Parts (ACP), EulessAero, Aereos Interior Solutions and Aereos Defense.
Brand strategy | brand guide | collateral brochures | corporate identity | trade show graphics | sell
sheets | specialty items | advertising campaigns | core value posters
The campaign
Design Works Studio went for a nontraditional look with each of Aereos’ five companies represented by a different image of a child dressed in vintage aviation gear to remind the target audience of the love they’ve had for flying since they were kids and first saw a plane. The emotion-evoking “aviation kids” were bigger than life as images on the walls and towers with clouds in the air. Part of the success of the launch can be attributed to the brand strategy and creative direction.
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